Naiya.Patel

Naiya
Patel

Graphic Design
Motion Graphics
Branding
Content & Creative

Visual Designer. Brand storyteller

Visual Designer. Brand storyteller

My Primary Tech Stack

My Primary Tech Stack

Designing for impact and driving growth is my genre. I am wired to take initiatives, thrive on constraints and apparently read minds too!

My Primary Tech Stack

Designing for impact and driving growth is my genre. I am wired to take initiatives, thrive on constraints and apparently read minds too!

WORK

RECENT CASE STUDIES

RECENT CASE STUDIES

Project Image

Kannaco Content System

Visual Content Identity, Motion Graphics, Marketing Design
54K+ organic link clicks
Built AI pipeline eliminating photography cost

Built trust around a highly misunderstood product, designing a content system from scratch for both B2B and DTC audiences, while navigating Meta's strict advertising restrictions for CBD.

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Kannaco Content System

Visual Content Identity, Motion Graphics, Marketing Design
54K+ organic link clicks
Built AI pipeline eliminating photography cost

Built trust around a highly misunderstood product, designing a content system from scratch for both B2B and DTC audiences, while navigating Meta's strict advertising restrictions for CBD.

Project Image

Kannaco Content System

Visual Content Identity, Motion Graphics, Marketing Design
54K+ organic link clicks
Built AI pipeline eliminating photography cost

Built trust around a highly misunderstood product, designing a content system from scratch for both B2B and DTC audiences, while navigating Meta's strict advertising restrictions for CBD.

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IFOPA Global Campaign Design

Branding, Motion Graphics, Print Design
6+ global campaigns, end-to-end
Designed across 20+ languages

Built the visual system for global campaigns for a rare disease nonprofit, introducing motion design that leveled up their brand across a community spanning 67 countries.

Project Image

IFOPA Global Campaign Design

Branding, Motion Graphics, Print Design
6+ global campaigns, end-to-end
Designed across 20+ languages

Built the visual system for global campaigns for a rare disease nonprofit, introducing motion design that leveled up their brand across a community spanning 67 countries.

VIEW ALL PROJECTS

PROCESS

HOW I GET THERE

HOW I GET THERE

Every project in this portfolio was built with other people — marketing managers, developers, copywriters, and clients who trusted me with their brand. Here's what a few of them had to say about the experience.

01

Story

I need to understand the brand before I get to work. What's it saying, who's it talking to, what does it need to feel like

01

Story

I need to understand the brand before I get to work. What's it saying, who's it talking to, what does it need to feel like

01

Story

I need to understand the brand before I get to work. What's it saying, who's it talking to, what does it need to feel like

02

Sketch

Whenever I can, I start with pencil and paper. I sketch out every idea that comes to mind until something starts to feel like a direction.

02

Sketch

Whenever I can, I start with pencil and paper. I sketch out every idea that comes to mind until something starts to feel like a direction.

03

System

I think about how every piece connects to the bigger picture — whether it's expanding a current system or building one from scratch.

03

System

I think about how every piece connects to the bigger picture, whether it's expanding a current system or building one from scratch.

03

System

I think about how every piece connects to the bigger picture — whether it's expanding a current system or building one from scratch.

About Me

More about me

FAQ

What I am professionally

Visual designer with 3+ years building brand systems across wellness, nonprofits, SaaS, and education and always willing to learn more

What I am personally

Ex-national basketball player, classical music degree, self-taught opera singer and curious enough to learn anything that interests me.

Can you work independently?

A solid yes.Self-directed by nature, I spot problems, take ownership, and deliver without needing to be managed through it.

Can I handle constructive feedback

Yes, I actively seek it out. Respectful, honest feedback that makes my work better is always welcome.

TESTIMONIALS

people I've worked with

people I've worked with

Every project in this portfolio was built with other people — marketing managers, developers, copywriters, and clients who trusted me with their brand. Here's what a few of them had to say about the experience.

"

Her engaging motion graphic work has leveled up our video projects

Naiya has given fresh life to our various brands and taken our campaigns to new heights with beautiful templates, polished print and digital design assets, and engaging motion graphic work that has leveled up our video projects.

Emily Barnes

Marketing Manager, IFOPA

"

Her engaging motion graphic work has leveled up our video projects

Naiya has given fresh life to our various brands and taken our campaigns to new heights with beautiful templates, polished print and digital design assets, and engaging motion graphic work that has leveled up our video projects.

Emily Barnes

Marketing Manager, IFOPA